“When I flew back to RKV later that day, reeking of shark, I tallied my results. Out of 26 interviews, the average happiness score came out to an amazing 8.9 out of 10. I learned later that my stupid question was similar to a formal survey method developed at Princeton called the Cantril Ladder. Experts using this scale consider everything above 7 as “thriving.” Even as Iceland’s economy [went] down the toilet, her people stood squarely in the “thriving” category, especially those in the countryside.”
–Eric Hansen, Outside magazine, April 2009
“Set in an otherworldly location of uncommon beauty, Iceland’s seawater Blue Lagoon contains a one-of-a-kind blend of sodium, silica, calcium, potassium, and blue-green algae. For the millions who come yearly to relax in the volcanically heated water it’s a place of tranquility.”
– Sara Altshul, Better Homes and Gardens, May 2009
Tags: blue lagoon, countryside, They Said It